Cloud applications developer Intelliverse has decided to refresh its brand. The newly launched identity is meant to demonstrate Intelliverse’s ongoing focus on solutions that make businesses more successful through improved interactions with customers. In particular, the brand is meant to emphasize easy-to-use and quick-to-implement solutions.
To reflect the company’s focus on simplicity, the new brand likewise features a less complicated, cleaner font, as well as a dramatic color change from deep red to cool blue. According to Intelliverse, the updated font highlights the stability and reliability aspects of the brand, while the new color emphasises innovation and relevance. The company’s planet mark and “communications solved” tagline, meanwhile, remain unchanged.
“As a 29 year old company, Intelliverse has a solid foundation built on reliability and customer trust,” said Sean Gordon, CEO of Intelliverse, in a statement. “It is important that we never get complacent and that we continually apply new innovative ideas and the latest proven technology so we can provide our customers with better ways to communicate.”
A good example of the type of solutions Intelliverse is hoping to better represent through its brand refresh is IntelliConnection, the company’s lead generation and appointment setting solution. IntelliConnection leverages Intelliverse’s extensive voice infrastructure and is enhanced by a customer portal capable of solving the common problem of brining more qualified leads into a sales team. By increasing conversations and activity, IntelliConnection can save its users money and accelerate revenue — all while offering better visibility into sales activities and metrics.
Intelliverse recently made IntelliConnection available worldwide.
The company has solutions that address all areas of business communication, though, including social media with IntelliBuzz, inside sales, conferencing (which features HearMe, ShareMe and FaceMe to tackle audio conferencing, collaboration and video conferencing, respectively), and contact center solutions. Intelliverse has been delivering such services for nearly three decades.