ForceLogix, which sells Sales Performance Management products, has been selected to join the Microsoft Startup Accelerator Program. Stewarded by the Emerging Business Team at Microsoft, the program is supposed to connect "high-potential startups" committed to the Microsoft platform to a support network with access to Microsoft people and programs.
Patrick Stakenas, President and CEO of ForceLogix, said using the Microsoft technology platform, there isn't "the time, expense and added risks of having to buy hardware, software and implementation services."
Companies are selected to join the Microsoft program based on their "innovation, marketability, growth potential, funding, platform decision and strategic importance to Microsoft," according to Your Friends From Redmond. These companies receive engagement plans designed to support their software development. Interested startups can apply via a profiling process outlined at http://www.microsoftstartupzone.com.
Dave Drach, Managing Director, Emerging Business Team at Microsoft, said ForceLogix's Sales Management Process Optimization solution "will be a valuable add-on to the Microsoft Dynamics CRM offering."
A little over a month ago ForceLogix and Salesforce.com announced that several enterprise customers, including American Home Shield, Innovex, Knightsbridge and Sysix, have deployed ForceLogix's Sales Optimizer via the AppExchange.
Optimizer for AppExchange is designed to measure performance indicators. "ForceLogix's technology allows us to deliver a coaching process that can be configured and deployed globally," said Jim Kendall, Senior Director of Innovex Business Solutions.
Salesforce's Force.com platform is hyped by the Salesforcers as "reinventing the traditional development, deployment and distribution of any business application with platform-as-a-service. Developers, customers and partners can use Force.com to create a new generation of on-demand applications and deploy them worldwide as a service."
Force.com allows applications to be shared, exchanged and installed in a relatively short time via Salesforce.com's AppExchange marketplace.
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David Sims is a contributing editor for ContactCenterSolutions. To see more of his articles, please visit his columnist page.
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