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Dealer Specialties, a division of Dominion Enterprises and vendor of data and photo collection, inventory management and data distribution services, announced a partnership with Carfax to give dealers dynamic window labels with vehicle history.

 

Using the labels, shoppers can find details such as ownership history, including Carfax 1-Owner cars, whether the vehicle qualifies for the Carfax Buyback Guarantee and if no accidents or structural/frame damage have been reported to Carfax, among others.

 

Glen Garvin, General Manager of Dealer Specialties, called the inclusion of vehicle history data on window stickers a "merger of our respective industry strengths, which benefit both dealers and consumers."

 

Labels can be generated by Dealer Specialties, a division of Dominion Enterprises, right on the lot, once dealers run a Carfax Vehicle History Report for their inventory.

 

Last month Dealer Specialties announced it has teamed with Best Bid Motors, a start-up automotive auction site, to offer dealers what it calls "low-cost alternative for auctioning their inventory."

 

As part of the exclusive agreement, Dealer Specialties' dealers will automatically get free listings on the auction site, and will have the opportunity to manage and sell inventory, as well as create an online customized auction store.

 

Brian Page, General Manager of Dealer Data Services at Dealer Specialties, says the partnership "provides our dealers with the value of having yet another channel for free distribution of their inventory."

 

Launched in the fall of 2007, Best Bid Motors provides a portal for dealers to actively participate in an auction site under one of their subscription plans. An aggressive Internet marketing campaign promises to raise consumer awareness of the site as well as dealer participation.

 

Once dealers are registered with the site, Best Bid Motors can upload and manage auction inventory including detailed specifications, photos and Vehicle Videos. Best Bid Motors also offers dealers a customized, virtual storefront option featuring their brand information, logos and more.