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LG Electronics Highest in Customer Satisfaction for Mobile Phones: Report

October 12, 2009

J.D.Power and Associates announced that LG Electronics MobileComm U.S.A, Inc. has reportedly been ranked the “Highest in Customer Satisfaction with Wireless Mobile Phones.”

 
LG achieved top scores in overall satisfaction among traditional mobile phone manufacturers, according to the biannual J.D. Power and Associates 2009 Wireless Traditional Mobile Phone Satisfaction study.
 
J.D.Power and Associates conducted a study, which encompassed different factors to measure customer satisfaction such as operation, physical design, features and battery function. LG scored significantly more than the industry average in most of the factors.
 
“For the second time this year, LG Mobile Phones has been recognized by J.D. Power and Associates for being highest in customer satisfaction,” said Ehtisham Rabbani, vice president of product strategy and marketing for LG Mobile Phones, in a statement. “Listening to our consumers’ needs, and delivering on them, has always been a priority at LG. Knowing that our products and efforts are not only appreciated, but viewed as greatest in the industry, is very rewarding.”
 
J.D. Power and Associates conducts the study among mobile phone users on a biannual basis to measure how mobile phones score with respect to performance. The 2009 Wireless Traditional Mobile Phone Satisfaction Study- Volume 2 sorts responses from 12,595 consumers annually.
 
California-based J.D.Power and Associates is a global marketing information firm which strives to represent the voice of consumers. It conducts studies in business sectors covering market research, forecasting, performance improvement, Web intelligence and customer satisfaction. It conducts quality and satisfaction measurements among millions of consumers annually.
 
LG Electronics is an innovator in the field of consumer electronics, mobile communications and home appliances. The company comprises of five business units namely home entertainment, mobile communications, home appliance, air conditioning and business solutions. LG produces flat panel TVs, audio and video products, mobile handsets and washing machines.

Shamila Janakiraman is a contributing editor for ContactCenterSolutions. To read more of Shamila’s articles, please visit her columnist page.

Edited by Amy Tierney



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