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Alliance Data To Launch New Private Label Credit Card Program For Build.com, Largest Online-Only Home Improvement RetailerPLANO, Texas, Nov. 9, 2017 /PRNewswire/ -- Alliance Data Systems Corporation (NYSE: ADS), a leading global provider of data-driven marketing and loyalty solutions, today announced its Columbus, Ohio-based card services business, a premier provider of branded private label, co-brand and business credit card programs, has signed a new agreement for private label credit card services for Build.com (www.build.com), the largest online-only home improvement retailer in the U.S. Founded in 2000 and based in Chico, Calif., Build.com offers home improvement products shipped quickly from warehouses throughout the country, and operates 18 retail websites, including Build.com, FaucetDirect.com, LightingDirect.com, Handlesets.com, and CompactAppliance.com, across a variety of home improvement categories. Build.com has rapidly grown into a billion dollar retailer, and expects this rapid growth to continue. Alliance Data will develop and launch a tailored card program for Build.com, featuring one credit card that can be used for purchases across all 18 websites. The customized credit-based value proposition will be designed to motivate and reward Build.com's growing base of customers. Alliance Data will also create and implement a full suite of data-driven marketing services for the card program, designed to increase brand loyalty and drive top-line sales. Alliance Data's expanding portfolio of brand partners in the home improvement space continues to increase with the growth of the industry. According to the Home Improvement Research Institute, the $248 billion consumer segment of the home improvement market grew nearly 6 percent last year compared to the previous year1. "We're all about the customer experience, and we believe this new credit program will give our shoppers another reason to buy everything they need for their home from Build.com," said Brianna Walling Burwell, the company's VP of Finance. "We know the credit card program will reflect all that our brands stand for, and we are confident it will drive sales and strengthen the relationships we have with our customers." "This new partnership drives home our commitment and proven track record of delivering customized, rewards-driven card programs to dynamic brands, and we are so excited to work with Build.com," said Melisa Miller, president of Alliance Data's card services business. "This important partner program further extends our reach within the home improvement vertical, and really speaks to the growth of the category. We know that customers choose to shop online for anything and everything for the home, and they want to get it through a quick and easy shopping experience, from device to doorstep." About Build.com About Alliance Data's card services business We uphold our Know more. Sell more.® promise by leveraging unmatched customer insights, advanced analytics, and broad-reaching innovative capabilities. It's how we deliver increased sales to our partners, build enduring loyalty to their brands, and provide more value to our cardmembers. Alliance Data's card services business is a proud part of the Alliance Data enterprise. To learn more, visit www.KnowMoreSellMore.com or follow us on Twitter @Know_SellMore. About Alliance Data Alliance Data's card services business is a leading provider of marketing-driven branded credit card programs. Epsilon® is a leading provider of multichannel, data-driven technologies and marketing services, and also includes Conversant®, a leader in personalized digital marketing. LoyaltyOne® owns and operates the AIR MILES® Reward Program, Canada's premier coalition loyalty program, and Netherlands-based BrandLoyalty, a global provider of tailor-made loyalty programs for grocers. Investor information about Alliance Data's businesses may be found here. Follow Alliance Data on Twitter, Facebook, LinkedIn and YouTube. Forward Looking Statements We believe that our expectations are based on reasonable assumptions. Forward-looking statements, however, are subject to a number of risks and uncertainties that could cause actual results to differ materially from the projections, anticipated results or other expectations expressed in this release, and no assurances can be given that our expectations will prove to have been correct. These risks and uncertainties include, but are not limited to, factors set forth in the Risk Factors section in our Annual Report on Form 10-K for the most recently ended fiscal year, which may be updated in Item 1A of, or elsewhere in, our Quarterly Reports on Form 10-Q filed for periods subsequent to such Form 10-K. Our forward-looking statements speak only as of the date made, and we undertake no obligation, other than as required by applicable law, to update or revise any forward-looking statements, whether as a result of new information, subsequent events, anticipated or unanticipated circumstances or otherwise.
1 https://www.hiri.org/news/334015/Home-Improvement-Market-Expects-Growth-of-5.9-in-2016.htm
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