Contact Center Solutions Featured Article

eLEAD CRM Receives National WEB Certification From GWBC

January 25, 2008

eLEAD CRM, a division of Fresh Beginnings, Inc. recently received national certification as a Women's Business Enterprise by the Georgia Women's Business Council (GWBC)
The company received this prestigious recognition as a minority owned business only after a comprehensive application and certification process.
The Women Business Enterprise National Council certification for women-owned businesses is recognized by over 700 major corporations across the country and a number of federal and government agencies. The WBENC certification improves company's visibility among corporate supplier diversity and procurement decision makers.

Owner Judith Hathcock said in a statement, “We are excited about what this certification means to our company, as well as to the dealerships and OEMs we partner with. Vendor diversification plays an important role in the automotive industry and we are proud to offer our services as a minority owned business. This certification puts us in a unique position for continued growth through the new business opportunities it presents.”
eLEAD CRM is a major provider of Customer Resource Management (CRM) software systems and call center services to automotive dealerships.
While dealerships typically employ numerous vendors and additional employees for various services, eLEAD CRM consolidates all these services savings valuable time and cost for the companies.
Scheduling service and showroom appointments for dealerships across the country, the eLEAD CRM call center agents average 1000 calls per hour. The company has about 600 staff. Integrated technology offerings made by the company include GoldDigger advanced data mining technology, Deal Desking, Direct Mail marketing, Used Vehicle Inventory management, Internet Lead management, and Service CRM. Many of the most profitable dealers in the United States depend upon this system to streamline sales and service department processes.
eLEAD CRM is an approved CRM and Call Center vendor for Ford Direct, Ford Motor Co., American Honda Motor Co., Acura Motor Co., Gulf States Toyota, Mercedes Benz of North America, General Motors, Nissan North America, and other industry leaders. eLEAD CRM is one of the fastest growing companies in the automotive space. It is also the National CRM vendor for Sonic Automotive and many other dealer groups.
Raju Shanbhag is a contributing editor for ContactCenterSolutions. To see more of his articles, please visit his columnist page.
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