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| [December 20, 2012] |
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CSR, Telecom Council Announce FastPitch Winner from Locations & Beyond Summit 2012
CAMBRIDGE, England & SUNNYVALE, Calif. --(Business Wire)--
CSR plc (LSE: CSR) (NASDAQ: CSRE), together with the Telecom Council,
today announced that Locaid Technologies, Inc. was the winner of the
popular FastPitch competition - chosen from the event's RapidFire
participants - at last week's 6th annual Locations & Beyond
Summit 2012. Locaid®, a Location-as-a-Service (LaaS) company, was chosen
by Summit attendees from among six participant companies who presented
innovative new location-aware offerings, including Urban Airship (News - Alert),
InvisiTrack, Pole Star USA, Mosaik Solutions, and Alohar Mobile.
The RapidFire presentations involved five-minute pitches - or
FastPitches - from companies showcasing novel and creative use-cases of
location technology. The Summit audience chooses the winner through a
text message-based voting system. In addition, this year's Summit
included a product showcase in which companies including RxNetworks,
Nextnav, and Fixmo demonstrated their products to the elite audience.
"This was the largest Summit to date, with the highest quality attendees
- over two hundred - including many global carriers," according to Joep
van Beurden, CEO of CSR. "Two topics of particular interest at the
Summit this year were privacy and delivery options for location-based
services. Locaid stands at the nexus of the two, protecting the privacy
and security of customers while facilitating integration of location
into myriad applications such as fraud prevention, proximity marketing,
and asset tracking and monitoring. The company's unique 'Location as a
Service' - or LaaS - platform will no doubt help accelerate the fruition
of beneficial new mobile location-based services of all kinds."
About the FastPitch Winner
Locaid simplifies and manages the complex challenge of locating over 350
million mobile devices for location-based services (LBS). Locaid
operates the world's largest and most secure mobile location platform
and allows mobile developers to locate their customers for enterprise
authentication, fraud management, and hyper-local marketing, all through
a single, privacy protected API. Locaid is the only mobile location
gateway connected to the largest Tier One carriers and partners in the
Americas including AT&T, Verizon (News - Alert) Wireless, T-Mobile, Sprint, TelCel,
TELUS, Microsoft, and Qualcomm. With multiple offices across North
America, Locaid also offers a portfolio of location-enablement services
including geo-fencing, geo-coding, map appends, and location analytics.
For more information, visit www.loc-aid.com
About CSR
CSR is a global provider of innovative silicon and software solutions
for the location-aware, media-rich, cloud-connected world. Our platforms
are optimised for the automotive navigation and infotainment,
digital cameras and imaging, connected home infotainment and wireless
audio markets. We provide solutions to complex problems in the
audio-visual, connectivity and location technology domains across a
broad range of markets, with a technology portfolio that includes GPS/GNSS
systems, Bluetooth®,
Wi-Fi®, FM, NFC, aptX® and CVC™ audio
codecs, JPEG, MPEG, H.264 imaging, PDL printing, microcontrollers,
DSPs and broadband receivers. CSR's technology solutions and market
platforms enable its customers to deliver a superior user experience and
are adopted by leaders in the auto, computer, home and mobile markets.
More information can be found at www.csr.com.
Keep up to date with CSR on our technical
blog or CSR
people blog, YouTube,
Facebook
or follow us on Twitter (News - Alert) at twitter.com/CSR_plc
Notes to Editors
Still and video images are available by contacting Lori Evans at lori@evanspublicrelations.com
CAUTIONARY NOTE ON FORWARD LOOKING STATEMENTS
This press release contains certain statements (including statements
concerning plans and objectives of management for future operations or
performance, or assumptions related thereto) that are not historical
facts and constitute 'forward looking statements' within the meaning of
the United States Private Securities Litigation Reform Act of 1995 in
relation to CSR's location-based service products and technology, and
their performance characteristics in customers' products, and other
future events and their potential effects on CSR. These forward-looking
statements can be identified by words such as 'will,' 'can deliver,'
offers', 'allows', 'to enhance,' 'enables,' 'designed to' and other
similar expressions regarding the performance characteristics of CSR's
location-based service products and technology, and their performance
characteristics in consumer electronics products, and their potential
effects on CSR. Any future release of CSR's location-based service
products and technology or consumer electronics products containing such
technology, related products or modifications to such products'
capability, functionality or features are subject to ongoing evaluation
by CSR and its customers, and may or may not be implemented and should
not be considered firm commitments by CSR or its customers and should
not be relied upon in making purchasing decisions. Such forward-looking
statements represent the current expectations and beliefs of management
of CSR, and are based upon numerous assumptions regarding CSR's business
strategies and the environment in which CSR will operate and therefore
involve a number of known and unknown risks, contingencies,
uncertainties and other factors, many of which are beyond the control of
CSR, including, but not limited to, those detailed from time to time in
CSR's periodic reports (whether under the caption Risk Factors or
Forward Looking Statements or elsewhere), which are available at the
SEC's (News - Alert) web site http://www.sec.gov.
Each forward looking statement speaks only as of the date hereof. CSR
does not undertake to release publicly any updates or revisions to any
forward looking statements contained herein, otherwise than required by
law.
Bluetooth® and the Bluetooth logos are trademarks owned by Bluetooth
SIG, Inc. and licensed to CSR.
Wi-Fi®, Wi-Fi Alliance (News - Alert)®, WMM®, Wi-Fi Protected Access®, WPA®, WPA2®,
Wi-Fi Protected Setup™ and Wi-Fi Multimedia™ are trademarks of the Wi-Fi
Alliance.
Other products, services and names used in this document may have been
trademarked by their respective owners.

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