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TMCNet:  Cydcor's Website Receives Interactive Media Award and Creativity Media Silver Award

[July 05, 2012]

Cydcor's Website Receives Interactive Media Award and Creativity Media Silver Award

Jul 05, 2012 (Close-Up Media via COMTEX) -- Cydcor, a provider of outsourced professional sales services, announced that the company's new website has been awarded the best-in-class 2012 Interactive Media Award (IMA) for the B2B category, as well as the 41st Creativity Media Silver Award.

According to a release, launched in January 2012, Cydcor's new website design won the Interactive Media best-in-class Award, Best in Class in the B2B category, the highest honored bestowed by the Interactive Media Council. With a score of 484 out of a possible 500 points, the website's feature functionality received a score of 99 out of 100.

Cydcor's website design also received a silver award in the 41st Creativity Media and Interactive Competition. With an increase in submissions of 84 percent, the Creativity Media Silver Award is given to only the top 25 percent of entries that are considered by judges to be an example of outstanding creativity and design.

Cydcor partnered with San Diego-based Mel Lim Design (MLD), who led design for the site, and Los Angeles-based Coalition Technologies which was engaged to handle the sites development.

"This is a true partnership between Cydcor and the talented teams at Mel Lim Design and Coalition Technologies," said COO Vera Quinn. "We were seeking to create an experience with Cydcor's website that is as special and unique as our company is, while appealing to our clients, team members and field sales force. We are honored that the website has received such prestigious awards." The Company said, first establishing metrics to measure against Cydcor's business and marketing goals, MLD coordinated with Cydcor's executive team to develop a creative strategy with fresh solutions for a website redesign that would connect with customers most effectively. The final design reflects those metrics, transformed into creative visual assets that blend a psychology of color and font with hand-drawn illustrations on each of 30 pages that tell a story, engaging emotionally with the reader.

"At MLD, our high standards, core values, and holistic approach to understanding clients lead us to unique processes, methods, and solutions that help our clients achieve their goals. The awards we consistently win serve as further validation that our work is cohesive, meaningful, and imminently strategic, and we are honored to be recognized by both IMA and Creativity Media Awards," said Principal and Creative Director Mel Lim.

More information: www.cydcor.com ((Comments on this story may be sent to newsdesk@closeupmedia.com))

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