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TMCNet:  ARGELA Announces a New Product for Femtocell Applications: The FENG Femto Notification Generator

[May 16, 2012]

ARGELA Announces a New Product for Femtocell Applications: The FENG Femto Notification Generator

SUNNYVALE, Calif. --(Business Wire)--

Argela, the next-generation telecommunications solutions provider, today announced its newest femtocell product - the Femto Notification Generator, FENG. Developed specifically for mobile network operators, the Femto Notification Generator is a key component for offering revenue-generating, value-added services through a femtocell network. Providing immediate data, FENG generates the femtocell-related notifications necessary for many femtocell services and location-based applications.

FENG detects these femtocell-related events by sniffing the operator's network with the following standard interfaces: Iu-h, Iu-CS, A-Interface, and MAP. Some of the femtocell events which are detected include entries to and exits from the femtocell network in addition to femtocell registrations and deregistrations. After immediately detecting important femtocell events, Argela's FENG then notifies Argela's APPs-on Femto Application Server which in turn, immediately notifies the applications. Argela's two products, the FENG Femto Notification Generator and Argela's APPs-on Femto Application Server, work together as part of a complete femtocell application solution.

"We wanted to develop a solution that is independent from the femtocell and the femtocell gateway so that any mobile operator could offer value-added services and applications even after they have already deployedtheir femtocell service," explained Argela's VP of Sales, Mr. Oguz Oktay. "It is the notifications issued by our FENG product which enables operators to offer the location-based services and applications through their femtocell network. And, it is the applications which transform femtocells from a telecom device to a channel for revenue-generating services."

Argela provides next-generation telecommunication solutions and network infrastructure software to telecom operators and offers a range of small cell products and solutions including femtocells powered by their SmartFemto technology. The Femto Notification Generator is the newest addition to the Small Cell product line and is a key product in Argela's Femto Application Suite. As part of this Suite, Argela also offers femtocell applications including: PromoZone, Track-U and the award-winning, ADz-on Advertising Application.

"At Argela, we are continually innovating and developing new products to help operators and service providers optimize their networks," said Mr. Bulent Kaytaz, Argela's CEO. "The Femto Notification Generator is our most recent innovation enabling mobile operators to offer value-added femtocell applications. It was our aim to provide a complete femtocell application solution for mobile operators so that they may increase the ROI of their femtocell deployment through offering value-added services to their subscribers."

About Argela

Argela is an award-winning, next-generation, telecom solutions provider. Collaborating with telecom and mobile operators around the world, Argela provides innovative and integrated turn-key solutions for operators to help them generate new revenue, improve customer satisfaction, contain costs, and decrease churn. Argela's solutions portfolio includes the award-winning Argela iTV, the award-winning advertising platform, Argela ADz-on, Avatar, IN applications, convergence solutions, and an entire product line of SmartFemto and Small Cell Solutions. As a member of The Small Cell Forum, Argela is actively addressing the key issues of the femtocell and small cell markets which include defining and developing industry standards which are critical for the deployment of femtocells around the world. For more information, please visit www.argela.com.


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