[May 09, 2012]

Allegiance Named a 2012 CRM Excellence Award Winner by Customer Interaction Solutions Magazine

Allegiance, Inc., a provider of Voice of Customer Intelligence (VOCi) technology and services, announced today that TMC, an integrated media company, has named Allegiance (News - Alert) Engage a recipient of a Customer Interaction Solutions 2012 CRM Excellence Award. Allegiance Engage was selected based on its ability to help extend and expand the customer relationship to become all encompassing, covering the entire enterprise and customer lifecycle.

Allegiance Engage combines customer feedback from multiple channels and tactics into a single, integrated platform to uncover insights that can be acted upon in real time. Engage technology includes survey engines, online feedback forms, text analytics, social media feedback management, powerful dashboards and reporting to quickly gain deeper insight into a business across every channel.

"At Allegiance, our passion is to help companies tell a powerful business story by finding insights automatically in customer data and enabling them to share it quickly with the right people who can do something about it," said Adam Edmunds, president and CEO of Allegiance. "We continue to strive to improve our products and services to make this process easier for our clients and are delighted to be honored with this award."

Customer Interaction Solutions has been the premier publication in the CRM, contact center and teleservices industries since 1982. Based on hard data, the CRM Excellence Awards rely on facts and numbers demonstrating the improvements that the winner's product has made in a client's business.

"Allegiance has been granted a CRM Excellence Award for its commitment to its customers and their clients," said Rich Tehrani, CEO, TMC (News - Alert). "Allegiance has demonstrated to the editors of Customer Interaction Solutions that Allegiance Engage improved the processes of clients' businesses by streamlining and facilitating the flow of information needed for companies to retain customers."

The Thirteenth Annual CRM Excellence Award winners can be found in the May 2012 issue of Customer Interaction Solutions magazine. For more information, please visit www.tmcnet.com.

Allegiance Supporting Resources

1. Allegiance press room <http://www.allegiance.com/news/press.php>
2. Voice of the Customer Blog <http://blog.allegiance.com>
3. Become a Fan of Allegiance on Facebook <http://www.facebook.com/pages/South-Jordan-UT/Allegiance-Inc/87289901462>
4. Follow Allegiance on Twitter <http://twitter.com/allegiancetweet>
5. Allegiance customer success stories and white papers <http://www.allegiance.com/resources/document-library.php>

Allegiance, Inc. helps companies translate customer insights into actionable business intelligence. Using Voice of Customer intelligence (VOCi™), Allegiance combines any form of Voice of the Customer (VOC) data with any operational data (CRM, financial, etc.) to create actionable customer intelligence delivered in the cloud. Allegiance multi-channel, 360 degree feedback collection includes ad-hoc, transaction, relationship, and customer experience surveys, solicited feedback through Web sites and phone, and unsolicited, unstructured feedback from social media. Allegiance ranked No. 5 on the Inc. 500 list of fastest-growing private software companies in 2009, and was named a "Top 10" by Software 500 in 2010. For more information about Allegiance, visit http://www.allegiance.com.

About Customer Interaction Solutions

Since 1982, Customer Interaction Solutions (CIS) magazine has been the voice of the call/contact center, CRM and teleservices industries. CIS magazine has helped the industry germinate, grow, mature and prosper, and has served as the leading publication in helping these industries that have had such a positive impact on the world economy to continue to thrive. Through a combination of outstanding and cutting-edge original editorial, industry voices, in-depth lab reviews and the recognition of the innovative leaders in management and technology through our highly valued awards, Customer Interaction Solutions strives to continue to be the publication that holds the quality bar high for the industry. Please visit www.cismag.com.

About TMC

TMC, celebrating its 40th Anniversary in 2012, is a global, integrated media company that helps clients build communities in print, in person, and online. TMC publishes the Customer Interaction Solutions, INTERNET TELEPHONY, Next Gen Mobility and Cloud Computing (formerly InfoTECH Spotlight) magazines. TMCnet.com, which is read by 1.5 million unique visitors each month, is the leading source of news and articles for the communications and technology industries. TMC is the producer of ITEXPO (News - Alert), the world's leading B2B communications event. In addition, TMC runs multiple industry events: including Mobility Tech, M2M Evolution, Business Video, ChannelVision Expo, MSPWorld, Super WiFi (News - Alert), SUITS, LatinComm, HTML5 Summit Conferences and more. Visit TMC Events for a complete listing and further information. For more information about TMC, visit www.tmcnet.com.

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