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TMCNet:  AccuWeather and TransPerfect Team to Deliver Mobile Weather Information in Multiple Languages

[February 27, 2012]

AccuWeather and TransPerfect Team to Deliver Mobile Weather Information in Multiple Languages

NEW YORK --(Business Wire)--

TransPerfect, the world's largest privately held provider of language services and translation-related technologies, today announced a relationship with AccuWeather, the world's leading multimedia weather information source, to deliver language services that help localize AccuWeather's global, mobile applications. Through this relationship, TransPerfect is now the language services and translation-related technologies provider of choice for a number of languages. By gearing content toward travelers and world citizens, AccuWeather mobile applications provide more localized meteorological information to users on the go in the languages they prefer.

In addition to localization, AccuWeather's requirements include post-localization testing, verification, and workflow creation for its mobile applications on all major mobile operating systems, including Apple iOS, Android (News - Alert), Blackberry, an Windows®.

"Regardless of where our users are or what type of mobile device they use, we want to be their first choice for accurate weather information," said Pascal Racheneur, AccuWeather vice president of Interactive Media. "TransPerfect is helping us achieve that goal by translating our meteorological information into local languages, which makes it more accessible to a far broader user base than would be possible in only one language."

"AccuWeather's goal in their mobile content localization efforts is to create an outstanding customer experience," said Liz Elting, co-CEO of TransPerfect. "We're delighted that we could play a role in allowing them to further extend their reach to international users who rely on AccuWeather's mobile weather applications."

About AccuWeather and AccuWeather.com

Every day nearly half a billion people worldwide rely on AccuWeather to help them plan their lives, protect their businesses, and get more from their day. AccuWeather provides hourly forecasts for more than 2.7 million locations worldwide, with customized content and engaging video presentations available on smart phones, tablets, wired and mobile internet sites, smart TVs and appliances, as well as on radio and television and in newspapers. Founded in 1962 by Dr. Joel N. Myers - recognized as one of the top entrepreneurs in American history by Entrepreneur Magazine's Encyclopedia of Entrepreneurs - AccuWeather also delivers a wide range of highly-customized enterprise solutions to media, business, government, and institutions, as well as news and weather content and video for more than 50,000 third-party websites, including The Wall Street Journal, CBS News, and The New York Times.

About TransPerfect

With annual revenues of more than $300 million, TransPerfect is the world's largest privately held provider of language services and technology solutions. From offices in more than 75 cities on five continents, TransPerfect offers a full range of services in 170+ languages to clients worldwide. With an unparalleled commitment to quality and client service, TransPerfect is fully ISO 9001 and EN 15038 certified. TransPerfect has global headquarters in New York, with regional headquarters in London and Hong Kong. For more information, please visit our website at www.transperfect.com.


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