Kony Introduces Mobile Offering for Health Plans [Professional Services Close - Up]

(Professional Services Close - Up Via Acquire Media NewsEdge) Kony Solutions, Inc., a mobile application platform provider, has introduced Member Mobile, an app designed for health insurers and health plan providers to launch their mobile presence and engage with members across mobile, tablet and kiosk channels.

In a release, the Company said that, built on the Kony Platform, the Member Mobile "solution accelerator" offers out-of-the-box features to enhance member engagement, medication management, health plan and provider communication, and health and wellness initiatives, while allowing the plan to leverage existing back office systems. Health plans use the Kony environment to personalize via reskinning/rebranding, utilizing connections to back-end systems and leveraging custom functionality in rapid time with the highest return on investment.

"Kony delivers capability to reach 99 percent of a mobile target audience, including every major smartphone operating system and nearly all mobile devices. When customers want to add features or modify their offering, the Member Mobile solution allows them to 'change once, change everywhere,'" says Aaron Kaufman, general manager of Kony's healthcare and life sciences division. "Every major and regional health plan, including employer-directed HSAs, HRAs, FSAs, and Medigap programs, faces continued pressure to offer the highest quality service in a highly competitive landscape. Keeping costs low and leveraging the latest mobile technology channels for presence helps drive satisfaction and member stickiness. Kony's Member Mobile can make ROI a reality, even for plans that did not budget for mobile earlier this year." As described by the Company, Member Mobile provides current and prospective members with: -eCommerce - browse plans, purchase coverage and complete online registration -Card Management (on-device availability) - retrieve and send member cards (fax, email, etc...) -Care Location - use geo-location to find providers and facilities (physicians, urgent care, pharmacies, etc.) -Appointments - request appointments -Benefit Status - monitor benefit and claims information -Prescription Management - manage over-the-counter and prescription medications (Rx reminders, Rx refills, brand to generic conversion, pricing comparisons, mail order facilitation, etc.) -PBM workflow - benefits, mail order conversion, etc.

-Contact - administrative and clinical representatives -PHR - access personal health records -Wellness - engage with wellness initiatives, case and disease management, seminars/events, etc.

"Kony mobile apps support health plans seeking to differentiate themselves by bringing interactive health information to the fingertips of their members," says Edward Gross, director of product development for Kony's healthcare and life sciences division. "Our turn-key offering is a branded, quick-to-market solution that delivers a superior user experience on all devices--iPhone, Android, BlackBerry, Windows Mobile, feature phones, tablets, kiosks and more. The Kony Platform is highly customizable and scalable, as well, and is proven to future-proof a health plan's mobile investment." Member Mobile can be connected to the back-end through: -Web Services (REST, SOAP, JSON, POJO to Java Service, etc.) -HTML Scraping Connector (when web services are not available) -Data Connectors (connectors to industry leading claims management systems are available) -Composite Services (ability to aggregate any of the above on the server side and connect via one service for highest performance situations between mobile device and server) ((Comments on this story may be sent to health@closeupmedia.com)) (c) 2011 ProQuest Information and Learning Company; All Rights Reserved.

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