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TMCNet: IBM selected by LINA Korea for new telemarketing system

[February 10, 2010]

IBM selected by LINA Korea for new telemarketing system

(EquityBites Via Acquire Media NewsEdge) Information technology company IBM (NYSE: IBM) has signed a services agreement with LINA Korea, an insurance company, under which IBM will develop a new technology platform and system for the insurance telemarketing business in Korea.

IBM said on Tuesday that this project is an integral part of LINA Korea's strategy to improve its marketing and sales capabilities to support business growth.

Under the terms of the agreement, financial details of which were unavailable, IBM will provide an overall information technology (IT) solution including IBM hardware and software, as well as software support services for the development of the new telemarketing system based on an open industry standards and technology architecture.

The project will encompass an enterprise-wide system upgrade, which will be adopted as the standard telemarketing system for other LINA offices in the Asia-Pacific region.

IBM will also provide software including IBM DB2 database management; WebSphere Application Server; Tivoli software for IT business service management; Lotus Sametime for collaborations; Datastage for data quality management; and Rational development tools. The solution will run on IBM Power System p6 570 and Virtual Tape Library (VTL).

LINA Korea is the Korean subsidiary of CIGNA (NYSE: CI).

((Comments on this story may be sent to tww.feedback@m2.com)) (c) 2010 M2 COMMUNICATIONS

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