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TMCNet: Research and Markets: Australia - Mobile Communications - Market Surveys - Trends and Statistics

[October 14, 2009]

Research and Markets: Australia - Mobile Communications - Market Surveys - Trends and Statistics

DUBLIN --(Business Wire)-- Research and Markets (http://www.researchandmarkets.com/research/0c286b/australia_mobile) has announced the addition of the "Australia - Mobile Communications - Market Surveys - Trends and Statistics" report to their offering.

A number of market surveys are regularly carried out in Australia by various public and not-for-profit organisations and members of the mobile communications industry. This report highlights and discusses information produced as a result of surveys and research conducted between 2007 and 2009. The surveys include projects which were conducted or commissioned by public sector institutions such as the Australian Communications and Media Authority (ACMA) or industry associations such as the Australian Interactive Media Industry Association (AIMIA).

One survey, the Convergence (News - Alert) and Communications series published by ACMA, highlights trends in the use of communications services by Australian consumers and small and medium-sized enterprises as well as customer satisfaction with mobile services. Surveys highlight a number of critical trends in the use of voice services in Australia. The most critical of these is the trend towards increasing use of the mobile networks to make voice calls and to provide Internet access.

Key Topics Covered: 1. Synopsis (News - Alert) 2. Market surveys in Australia 3. Australian Communications and Media Authority (ACMA) 3.1 Convergence and communications 3.1.1 Voice services 3.1.2 Small and medium-sized enterprises 3.1.3 Consumer satisfaction 3.2 Mobile services usage 3.3 Farming sector usage of telecommunication services 3.3.1 Voice and mobile usage 3.4 Consumer attitudes towards mobile services 3.4.1 Mobile phone usage 3.4.2 Landline versus mobile phone 4. Australian Interactive Media Industry Association 4.1 AIMIA survey on mobile phone ownership and usage 4.1.1 Mobile phone usage trends 4.1.2 Content purchasing and information accessing behaviour 4.1.3 Communities and User Generated Content (UGC) 5. Commercial market research 5.1 SMB mobile spending is on the rise 5.2 Disappointing global demand remains for mobile applications 5.3 Customer satisfaction survey for mobile carriers - April 2008 5.4 Gartner (News - Alert) survey on SMS and MMS usage and trends 6. Related reports For more information visit http://www.researchandmarkets.com/research/0c286b/australia_mobile

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