Contact Centre Featured Article

December 01, 2009

GoodData Uses Dreamforce to Announce Enterasys Deal


GoodData announced at Dreamforce that Enterasys (News - Alert) Networks has deployed GoodData for Salesforce CRM via the AppExchange. The product provides on-demand reporting and analysis for Salesforce CRM marketing, sales and service data.

It's billed as a way to enable users to trend their sales pipeline over time, analyze their customer data across modules, and visualize results with customized reports and dashboards.

Vala Afshar, vice president, Global Technical Services, Enterasys, said that the system is  simple. “The more people that access the metrics that drive our business, the better we perform as a company,” he added. 

Enterasys, the network infrastructure and security division of Siemens (News - Alert) Enterprise Communications Group, is using GoodData for sales pipeline analytics.  

With GoodData, Enterasys executives, sales leaders and users alike can access customer analytics through dashboards within Salesforce CRM. Enterasys officials say they'll be extending GoodData to analyze marketing leads and campaigns as well as service tickets to get a deeper analytical view of their customers.

Roman Stanek, founder and CEO, GoodData, said that everybody should have access to customer analytics. GoodData officials like to refer to their company as the first business intelligence company born in the cloud.

In November, GoodData launched the GoodData Solution Provider Program to broaden the adoption of SaaS (News - Alert) business intelligence. The new program will enable companies to deliver customer analytics solutions to their clients.

At the time, Stanek said GoodData uses cloud computing to fix the broken economics of business intelligence. “The company is looking for partners who share this vision and can help move GoodData’s customers from initial success to broader adoption,” the company said regarding the November launch.

The GoodData Solution Provider Program provides system integrators, implementation providers and independent software vendors technical assistance and go-to-market support to deliver customer analytics solutions to their clients, Stanek said.  

GoodData's initial solution provider partners have built emerging cloud computing practices, and recognize Cloud BI as the perfect complement and extension to their businesses. SaaS providers partner with Good Data to offer on-demand reporting and analytics as an add-on to their core product whereas data providers use Good Data to give customers a more flexible access to syndicated and proprietary data.

David Sims is a contributing editor for TMCnet. To read more of David’s articles, please visit his columnist page. He also blogs for TMCnet here.

Edited by Kelly McGuire


Related Contact Center Solutions Articles

    Appeals Court OKs Redbox's Customer Info Disclosure to Third Parties

    The U.S. Court of Appeals for the Seventh Circuit, based in Chicago, has given its approval of Redbox's practices for disclosing customer information to a third party regarding customer service issues. [ Read More ]
    10/31/2014

    On How to Avoid Challenges and Added Costs of Open Enrollment Period for 'Obamacare'

    If you live in the U.S., consider this a type of public service announcement. We are about to enter the open enrollment period for 2015 as part of the continuing rollout of the Patient Protection and Affordable Care Act (PPACA), which has become better known as "Obamacare." As we are all aware, the initial rollout of Obamacare was problematic-to put it politely. However, the good news is that, thanks to some great work by the IT industry experts called in to fix it, healthcare.gov is working bet… [ Read More ]
    10/31/2014

    Getting Ready for the Holiday Rush-The Role of Customer Experience Transformation

    It should be no surprise to anyone that the holiday season is fast-approaching, which means "all hands on deck" in the contact centers of retailers. And, as we move into what can best be characterized as the "Omni-channel Era" when it comes to providing a compelling customer experience, retailers are busy transforming virtually every aspect of how to provide such experiences. [ Read More ]
    10/31/2014

    When it comes to Contact Center Agents 'Mind the Gap'

    As content curator and contributor to the Contact Center Solutions Community, part of my function is to review information and insights from around the Web and illuminate them to our readers. In this regard, I would like to recommend an insightful posting from IT-Online titled, "How to differentiate customer experience." [ Read More ]
    10/30/2014

FOLLOW US

Contact Center Solutions Glossary of Terms

Featured eBook

    All Things Customer Interaction Solutions eBOOK
    It has been said that customer interaction centers are the front door to any organization's value chain. This is an accurate description of the transformations taking place in contact centers as a result of enhancements in multichannel communications, speech analytics, IVR capabilities, integrations with unified communications capabilities (UC) and other collaboration tools and applications, and the move to the cloud...

Featured Whitepaper

    Microsoft® Lync® in the Contact Center: Integrating with Customer Interaction Center™ to Provide a Barrier-free Customer Experience To implement contact center functionality, organizations using Microsoft Lync Server 2010 can follow the unified communications blueprint of open standards interoperability and integrate to a contact center solution of their choice. Customer Interaction Center (CIC) from Interactive Intelligence is a proven best of breed contact center solution that merits consideration ...

Featured Success Story

    Contact Center Solutions Featured Success Story
    Interactive Intelligence all-in-one IP communications software suite integrated with Microsoft Lync helps Bentley save $200,000 annually.

Featured Product Demo

    Contact Center Solutions Interaction Analyzer™
    Interaction Analyzer™
    Real-time word and phrase spotting. Alerting. Analytics. Scoring. Coaching. Watch how Interaction Analyzer turns every moment, of every past and present call, into data that lets you deliver an exceptional customer experience.

Featured Resources

Ask the Expert