EFG Technologies Integrates SalesEDGE CRM with vAuto's Live Market Technology

EFG Technologies, a division of EFG Companies, a performance management company for automotive retailers, has integrated SalesEDGE  CRM with vAuto's Live Market Appraising technology. This will help dealerships with instant access to pricing on identically equipped vehicles in every market.

SalesEDGE is more than a web-based lead management tool. It is an innovative customer retention tool to enhance the performance of sales team. SalesEDGE establishes a comprehensive process that enables the management team to track all points of customer interaction for maximum conversion. Its user-friendly design and robust functionality make it easy for sales force to develop world-class automotive CRM discipline. SalesEDGE offers the tools and structure needed to affect true behavioral change within the automotive dealership, and establish processes to ensure long-term success.

vAuto's Live Market  makes every appraisal with the knowledge of what identical vehicles (trim to trim, equipment to equipment) are selling in live retail market. This is the used car appraisal tool that is enabling leading dealers to get into more cars already positioned to price aggressively and still make a profit.

"This integration between vAuto and SalesEDGE , which optimizes the dealership's sales process and boosts staff performance, now helps the dealer's sales team determine exactly what to pay on every appraisal, ensuring a quick and profitable sale," explains Chuck McGraw, President of EFG Technologies. "The combination of SalesEDGE and vAuto streamlines the process for our clients on these platforms."

The capabilities afforded dealers through this integration allows sales personnel to enter the customer's information into SalesEDGE CRM and instantly fill up the vAuto application when a car is entered for an appraisal, improving appraisal accuracy and time.

The integration of vAuto's Live Market Appraising and SalesEDGE streamlines the process by providing real-time access to used vehicle retail pricing through its  features

"In today's marketplace, it is critical for our dealers to be efficient, and we continue to work hard to develop solutions and partnerships that make that possible," commented Keith Jezek, vAuto's president and CEO. "This partnership is a win-win for our mutual dealers."