Contact Center Solutions Featured Article

SpeechCycle, Jingle Networks Team to Empower Contact Centers

March 02, 2009

SpeechCycle and Jingle Networks have announced a new partnership to help contact centers embed contextually relevant sponsored messaging within the caller experience.

The companies said that this will monetize contact center interactions while also improving customer loyalty.

 

As per this latest agreement, Jingle Networks (News - Alert) and SpeechCycle will provide interoperability between SpeechCycle’s RPA OnDemand platform-as-a-Service (PaaS) and the JingleConnect audio advertising network.

 

Jingle Networks is the operator of ad-supported directory assistance service 1-800-FREE411. The company claims that it has “significantly” changed the directory assistance market by providing consumers an anytime, anywhere source of free information on the phone.

 

Back in September, the company launched “JingleConnect,” an in-call advertising network service to connect advertisers with ready-to-buy consumers.

 

The partnership with SpeechCycle (News - Alert) will deliver contextually relevant up-sell and cross-sell messaging; customer loyalty rewards, partner coupons, and opt-in advertising into the caller experience of SpeechCycle-powered voice applications, said John Roswech, president at Jingle Networks.

 

Roswech said that the company believes that the alliance is capable of driving new customer service application innovation that will contribute to transforming the contact center into the new profit center.

 

SpeechCycle is a provider of rich phone applications (RPAs).The company powers voice-based solutions for more than 50 enterprise deployments across more than 35 contact centers in North America and around the world.

 

“By providing seamless interoperability between the JingleConnect network and our RPA OnDemand application platform, we are enabling the first wave of the sponsored contact center revolution in the age of voice search,” said Joseph E. Bentzel, chief marketing officer at SpeechCycle.

 
 

Anshu Shrivastava is a contributing editor for TMCnet. To read more of Anshu’s articles, please visit her columnist page.

Edited by Stefania Viscusi

Article comments powered by Disqus

Related Contact Center Solutions Articles

What it Takes to Deliver a Superior Customer Experience

For enterprises large and small around the world for the past several years "Improving the Customer Experience" has become a C-level priority. Some might even say customer experience (CX) has become a preoccupation. The challenge for everyone who is a stakeholder in developing ways to improve CX is in divining the answer to a straightforward but devilish question, "What does it take to deliver a superior customer experience?" [ Read More ]
09/02/2014

Big Data: Changing the Recruitment Process

Big data is having an impact on every aspect of business today, and recruitment is no exception. Many HR managers are increasingly turning to big data to find the right people for the right position. This idea of using big data for recruitment is called people analytics, and has been adopted extensively by many companies, especially those in the call center industry. In fact, call centers have been one of the biggest beneficiaries of people analytics because of its high attrition rates and the d… [ Read More ]
09/02/2014

Mobile UC Benefits From 'Interactive Virtual Queuing' For Efficient Customer Care

A recent study commissioned by Nuance of 1,000 American consumers, confirmed the changing needs and concerns for customer service brought about by smartphones and online self-service applications for information and simple business transactions ("mobile apps"). Eighty-two percent of consumers only contact customer service when they can't resolve their needs online by themselves. [ Read More ]
09/02/2014

How to be the 'Squeaky Wheel' of Customer Service

Sometimes getting customer service can be tougher than anyone might expect. It's easy to think that, particularly these days, businesses will go to just about any lengths to get and keep customers, but when it comes to customer service, that's not always the case. However, there are ways that customers can, at least somewhat, force the issue, and get great customer service out of a company, even when it would seemingly rather not provide that service. Squeaky wheels, after all, get the grease, a… [ Read More ]
09/02/2014
Subscribe here for your FREE Contact
Center Solutions
enewslettter.

Events

Weekly Live Demo
Contact Center Solutions

Register Today!


Weekly Live Demo
CaaS Small Center

Register Today!