Contact Center Solutions Featured Article

Promero Gets Zoho's Approval for Integration of Zoho CRM with Oracle Contact Center Anywhere

July 02, 2015

Cloud hosting provider of customer relationship management software ZohoCRM recently announced it has approved the phone bridge integration with Oracle Contact Center Anywhere hosted by Promero. For those note familiar with Pleasanton, CA-based Zoho, it specializes in development of business applications for HR, finance, sales and marketing, and help desks. And, it recently developed an expense report app for Apple Watch devices.


Zoho’s CRM solution has a generous set of features. A dashboard shows a list of tasks for the day and breaks down leads by status in a pie chart. It can be used to capture leads from websites and facilitates creation of workflows for more productivity. A limited version is free of charge for up to 10 users; standard plans start at $12 per user per month and go up to $35 per user per month for enterprise level plans. If that’s not enough, Zoho also offers a CRM Plus solution that has a complete set of features at $50 per user per month.

Pompano, FL-based Promero, Inc. is a value added reseller (VAR) that integrates solutions using Oracle CRM and call center platforms. Its combined Zoho-OCCA solution starts at $69 per user per month and supports marketing campaigns, mass emails, social CRM, multi-channel communication, and remote features like coaching, supervision, and ‘barge in’ or call takeover.

Promero’s integration of Zoho and OCCA is one of the latest examples of integrated CRM and call center platform solutions to hit the market. For all the powerful features that solutions like Salesforce and Zoho CRM provide, many contact centers have found that by themselves they do not provide call analytics that track things like volume and calls by disposition. They also do not provide call management features like routing, predictive dialing, and regulatory compliance.

Perhaps the biggest benefit of this solution is that it opens up the integrated CRM-call center market to SMBs. A small real estate firm, for example, could easily afford Promero’s Zoho-OCCA solution and find it very useful for its operations. Price is no longer a valid objection when it comes to complete CRM-call center solutions based in the cloud.




Edited by Peter Bernstein



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