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Interactive Intelligence Broadens Reseller Network with PTP Agreement

February 26, 2014

As companies today have become more global, many of them experience success not only in how adaptable their products are to international markets, but also by the quality of their reseller network. After all, resellers are often the “make or break” part of deals.

Unified communications and contact center solutions provider Interactive Intelligence (News - Alert) has built a strong global reseller network, and the company recently added another company to its reseller roster.  Performance Technology Partners LLC (PTP) recently signed an agreement with Interactive Intelligence that will see the former company marketing, selling and supporting the Interactive Intelligence all-in-one IP communications software suite, Customer Interaction Center (CIC), throughout North America.

For its part, PTP says the move will help it expand further into the contact center market.

"The Interactive Intelligence software's unique open, single-platform architecture will help our joint customers deploy cost-effective, multichannel contact center solutions that help make service experiences more consistent across all communications channels," said PTP's vice president of customer experience management Jeff Forderer in a statement announcing the agreement. "The addition of Interactive Intelligence to our list of key partners aligns ideally with our strategy of growth in the customer experience management marketplace."

Indianapolis-based Interactive Intelligence noted that PTP was a natural choice given its history as a provider of multichannel business strategies with solutions such as analytics, social media and mobile that in the right combination can enhance the customer experience.

"With its depth of contact center and customer experience knowledge, its reach across North America, and its top-tier customer portfolio, PTP is an important new asset to our global network of 350 resellers," said Interactive Intelligence chief business officer Paul Weber.    

Interactive Intelligence’s CIC solution has become the contact center platform of choice by companies looking to eliminate the inefficiencies and costs of multi-point solutions that do not integrate well. In an era of high-stakes customer support, an all-in-one solution positions a company better to offer the vital “omnichannel” service that customers expect, whether they contact a company through telephone, Web, mobile app, email, social media, SMS or a combination of any of these media. 

Edited by Cassandra Tucker

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