Contact Center Solutions Featured Article

Thomas Cook Deploys Customer Interaction Center from Advania, Interactive Intelligence

September 26, 2012

Thomas Cook Northern Europe announced plans to enhance its customer service by implementing a Customer Interaction Center (CIC) from Advania, based on an Interactive Intelligence (News - Alert) platform.

Specializing in charter travels and small-scale regular flight schedules, Thomas Cook focuses on businesses involving customers who book their trips straight from different travel agents’ websites. But in most cases, customers want to establish contact with an advisor who can answer questions, advice on activities, and offer alternatives.

This implementation of the CIC was launched in May 2012, and will encompass 200 agents located across the Nordic countries. Thomas Cook strives to deliver optimized meeting experience for all clients who contact its various travel agents.

“Our current solution meant that our travel advisors had to keep all the different interfaces for the different medias such as chat, mail and calling in check. With this new platform, travel advisors get an all-in-one interface for all media, making customer service faster and more effective, as well as giving the customer a better service,” said Tommy Jakobsson, IT-strategist at Thomas Cook Northern Europe.

“Parallell to procurement, we had talks with Gartner (News - Alert) about which all-inclusive system solution we should use and they recommended the Interactive Intelligence CIC platform as the best alternative for our type of organization,” added Jakobsson.

According to officials, CIC is an open standard system and it can connect the Thomas Cook contact center solution with the existing CRM-system. This will optimize customer service always, not just during the point of sale.

In March 2012, Art Schoeller, the principal analyst at Forrester Research and Joe Staples (News - Alert), Interactive Intelligence’s chief marketing officer, named cloud migration the most prominent of 2012’s seven key contact center trends, citing increased flexibility and faster deployment times as crucial influencing factors.

This fact was highlighted at a quarterly Web event called “2012: Key Contact Center Trends and Priorities for the Upcoming Year – How you can be ready.”

Interactive Intelligence is a Platinum sponsor of ITEXPO Austin 2012. To be held Oct. 2-5 at the Austin Convention Center in Austin, TX, ITEXPO (News - Alert) is the world’s premier IP communications event. Brandon Rowe,Solutions Marketing Manager, will be a keynote speaker at the event. For more information on IEXPO West 2012 click here.




Edited by Braden Becker

Article comments powered by Disqus

Related Contact Center Solutions Articles

Contact Center Solutions Week in Review

The word "spanning" comes to mind in looking at the news and insights this past week in the Contact Center Solutions Community. Not only were there items that speak to the global impact of contact center solutions, but we spanned a broad range of important topics including omnichannel and metrics. [ Read More ]
08/30/2014

Rise in Cloud Contact Center Traffic Volume in 2014

Voxbone says it saw a 14 percent increase in call volume (in minutes) over the last six months which it points out has been validated recently by IDC Research who is predicting that spending for on-demand cloud contact centers in the U.S. alone will increase from $733.3 million in 2013 to $1.6 billion in 2018. [ Read More ]
08/29/2014

Scripts and Metrics Only Take Call Centers So Far

Performance metrics are not the end-all be-all of call center performance. Companies desperately struggle to make their call centers operate more efficiently, at lower costs, with more calls completed per hour, and with fewer return complaints. However, when reaching for those goals, some businesses fail to make their centers better overall, as if the sum of those individual parts was something more. [ Read More ]
08/28/2014

CSG Announces New Agreement with Leading Latin American Mobile Operator

A top Latin American Mobile Operator recently signed a new agreement with CSG International to support its next-generation data and analytics capabilities. [ Read More ]
08/28/2014
Subscribe here for your FREE Contact
Center Solutions
enewslettter.

Events

Weekly Live Demo
Contact Center Solutions

Register Today!


Weekly Live Demo
CaaS Small Center

Register Today!