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By Anshu Shrivastava, TMCnet Contributing Editor
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April 30, 2008
Endeca Unveils Collaborative Approach for Multi-Channel Retail Innovation
By Anshu Shrivastava, TMCnet Contributing EditorInformation access software company Endeca Technologies announced a comprehensive series of investments and initiatives designed to transform multi-channel retail through improved information visibility.
The company is working closely with its more than 200 retail clients and strategic technology and channel partners, in order to bring to market new retail capabilities, solutions and best practices offerings over the next 6 to 12 months.
Endeca expects that this collective focus on innovation will help retailers increase revenue, improve customer loyalty, create competitive advantages, and deliver a consistent and differentiated customer experience across channels.
The company said that, during the next few months, it plans to announce new ways that “most innovative retailers are embracing the Endeca platform,” as well as new product capabilities, a new generation of merchandising tools, new and improved integrations with retail and e-commerce ecosystem technologies, and more.
Moreover, Endeca also plans to focus on a series of information access solutions designed for in-store, call center and retail operations. Company officials explained that all of these innovations will be based on software and solutions architectures designed to meet the needs of multi-channel retailers.
Steve Papa, CEO at Endeca, noted that recent economic conditions have accelerated efforts to finally tear down the artificial walls between the retail channels and create a personalized relationship with customers at every touch point.
He pointed out that the challenge now, and the biggest opportunity for competitive advantage, is creating visibility into inventory, merchandising, and customer information across these channels in ways that fuel innovation both online and throughout the multi-channel retail enterprise.
Papa also said that his company intends to transform retail again by delivering the “information access technology, solutions and best practices to drive the next generation online shopping experience and create new offerings targeted for in-store and multi-channel retail operations.”
The company is all set to help retailers tap into the wealth of information investments they have built up to attract customers, empower merchandisers and capitalize on tomorrow’s unpredictable opportunities, according to Papa.
“And these innovations will offer unparalleled flexibility to rapidly adapt retail solutions in ways that support unique, differentiated strategies for each and every Endeca enterprise,” added Papa.
Anshu Shrivastava is a contributing editor for TMCnet. To read more of Anshu’s articles, please visit her columnist page.
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