Genesys has demonstrated its commitment to driving business value and quality for customers through its partner network. The company is working to make it easier to locate partners with validated integrations suitable for their needs.
"Today, Genesys' partners account for nearly two thirds of our business, up from a little over fifty percent four years ago," said Paul Segre (
News -
Alert), President and CEO of Genesys, in a Wednesday statement. "We continue to invest in resources for them and recognize the importance of our business partners."
The Gvalidated Application Integration is designed to validate and recognize the applications that partners have developed that also successfully integrate with the Genesys platform.
Partners work with Genesys Product Management and Professional Services to test developed applications or integration according to specific requirements. Once completion and documentation are successful, the tested integration becomes branded as “Gvalidated”.
This term means that the application has passed the required test, performed as expected and has been developed according to recommended methodologies. Customers are given the assurance that the integration between a partner product and Genesys has been tested for both functional and technical soundness, and that the product is expected to perform as designed.
Gvalidated status is highly selective as Genesys provides a validation on the architecture, design, testing processes and documentation of the partner to ensure that the integrated software has adhered to and met Genesys standards.
A Gvalidated Application is valid for two years and each application must be re-certified when changes or enhancements are made.
Genesys has also simplified its Partner Program. All Genesys Partners can participate in one coordinated program with multiple “a la carte” options. The Genesys Partner Program is the initial entry-point for all partners in a business relationship with Genesys. Partners join the program at a “tier” level that grants access and benefits accordingly.
Key elements of the new Genesys Partner Program include: consolidation of existing programs into a centralized program; Gold Certification; new Genesys resources for key industry-specific solutions; and enhanced visibility for partners.
Robert Koen, Director of Channel Marketing for Genesys, noted in Wednesday’s statement, "The Genesys Partner Program serves to underscore our singular focus on the
customer service software market. Customers expect us to identify and recognize the partners who achieve our high partner quality standards.”
“We added Gvalidated to help the contact center partner ecosystem flourish and give customers more choice and quality. We also simplified and consolidated the overall program to allow us to focus more resources on our best partners, and support our growing developer ecosystem," Koen added.
Genesys has recognized the increased awareness among organizations for a more focused approach to customer service. Such initiatives also mean that these companies are looking to vendor partners to provide the solution they need to be competitive.
The Genesys partner program provides these companies with a great resource to find the solutions that can help drive their strategic initiatives, knowing that the solutions have been tested and validated by Genesys.
