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iPoint-media's Video Call Center Solution Helps Bank Improve Customer Service

November 27, 2007

A medium-sized retail bank has selected iPoint-media’s Vitrage video application platform to deploy an interactive video call center.
According to iPoint-media, the new video interaction center will allow the bank's customers to interact with a customer service representative over the Internet via audio, video or text chat. This will provide them with an improved banking experience.
The company explained that, although banking Web sites improve customer service and reduce the need to visit a bank, there remain times when customers need to consult with a live bank agent. Thanks to iPoint-media’s video call center, customers can access a call centre agent directly from the bank's Web site. Leveraging the advanced multimedia capabilities callers and bank agents can share video clips, documents and real-time information.
When fully implemented, the video banking project is expected to facilitate several hundred thousand additional dollars in revenues for iPoint-media over the next few months.
“The selection of iPoint-media's Vitrage video call center solution for a financial video interaction centre demonstrates the acceptance of our solutions in the deployment of critical business services,” said Muki Geller, iPoint-media CEO, in a statement.
Geller added that the company has seen an increased interest in its Vitrage video application platform from financial institutions, health care companies and other organizations and hopes to announce further projects in the near future.
iPoint-media is a provider of live interactive user content delivery platforms.

Want to learn more about the topic covered in this article? Check out TMCnet’s White Paper Library, a collection of in-depth information on relevant topics affecting the IP communications industry. This information is free to registered users.

Anuradha Shukla is a contributing writer for TMCnet covering call centers, CRM and information technology.

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