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December 28, 2010

OfferMobi Strengthens Position in Mobile Advertising Space



This year has been good for OfferMobi, the first US-based performance marketing ad network for mobile advertising campaigns (Mobile CPA).

The company announced several of the milestone achievements since its launch in April 2010.

Following is the list of most notable milestones that OfferMobi achieved during its first year in the mobile advertising space.

  • OfferMobi has added over 8,500 publishers in the past eight months since launch. This list includes leading mobile web publishers and app developers that are monetizing their ad inventory with offers from the OfferMobi network.
  • OfferMobi also announced 60 plus Mobile Advertisers live in just a few short months. Its clients include CUnet, FlirtyMob, MobiTrans, and many other leading players. 
  • The company claims that the amount of clicks on the OfferMobi network has increased to over three million clicks on a monthly basis.
  • It has expanded its reach to service customers in several verticals.
  • OfferMobi has been recognized for their groundbreaking business model in several publications including being featured in Investor's Business Daily, Yahoo! News, MediaPost, Mobile Marketer, and hundreds of other influential media outlets.

"The growth we've been able to achieve in our launch year is further validation of the demand for our first-of-a-kind Cost-per-Action mobile advertising model," said Mark Roth, OfferMobi CEO, in a statement. "As we move into the future, we look to continue evolving and optimizing our performance advertising platform for our clients to derive maximum ROI from their mobile campaigns, and to present new opportunities for them within the mobile marketing ecosystem.”

Read a related article at TMCnet “Zippi Sees Over 100 Percent Increase in Mobile Advertising Impressions.”


Anuradha Shukla is a contributing editor for TMCnet. To read more of her articles, please visit her columnist page.

Edited by Jaclyn Allard


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