Contact Center Solutions Featured Article

CRM For The Mortgage Industry

October 10, 2007

As anyone who has opened a newspaper recently knows, changes in the lending market have placed tighter restrictions on lending practices (for very good reason). These changes require mortgage companies to place a greater emphasis on the customer communication and loan qualification process.
 
Customer interaction solutions provider Amcat today announced a new product solution that combines CRMnow's (News - Alert) Mortgage iQ system with Amcat's customer contact system, Contact Center Suite. The combined solution aims to provide an improved level of customer and prospect management for mortgage brokers and bankers. The system coordinates customer preferences and loan data with inbound and outbound customer contact to increase revenue in a tightened market.
 
According to Chris King, CEO of CRMnow, "Mortgage companies must operate more intelligently in today's marketplace in order to achieve growth. We help them take advantage of every bit of customer data possible for better lead management and conversion. Mortgage iQ combines with Amcat (News - Alert) to form an extremely powerful mortgage marketing center creating a new level of capability and much better utilization of limited resources."
 
Mortgage iQ is a CRM system built specifically for the mortgage industry. It streamlines lead management, provides sales force and marketing automation including credit analysis, loan scenario and debt consolidation analysis, loan application and Good Faith Estimate input. It then completes the workflow with loan pipeline tracking and automated condition triggers as well as integration with backend lending systems such as Calyx Point and Fiserv Data Trac.
 
Amcat's Contact Center Suite allows mortgage companies to increase customer contact productivity. For example, the Amcat outbound capability uses records selected from the Mortgage iQ CRM to create highly targeted customer contact campaigns. The system does all the work to automatically connect live calls with representatives. The agent scripting package guides representatives through the loan qualifying process. Representatives can capture an unlimited amount of qualification data and logical script branching keeps the process on track.
 
For more information, visit www.amcat.com.

Article comments powered by Disqus

Related Contact Center Solutions Articles

Putting the 'I' in IVR with Virtual Assistants

There are countless reasons for calling customer service centers. Too often, the result is a virtual interaction that multiplies the negative experience with the brand and gives IVR a bad name. [ Read More ]
10/22/2014

jobs4america Records 16,080 Net New US Contact Center Jobs Created in Q3

jobs4america is a coalition of forward-looking business leaders committed to creating jobs in America. [ Read More ]
10/21/2014

Dialogic IMG 2020 Now Avaya Compliant

Dialogic Inc., a Network Fuel company, recently announced that its IMG 2020 Integrated Media Gateway is now Avaya compliant. The solution is now compatible with Avaya Aura Experience Portal 7.0, Avaya Aura Communication Manager6.3 and Avaya Aura Session Manager 6.3 as an integrated media gateway. [ Read More ]
10/21/2014

Sitel to Create 300 New Jobs

Sitel, a global customer care provider, recently announced its plans to strengthen the staff at its customer care call center in Hamilton, Alabama. The company will hire 300 professionals to offer inbound customer support for its new client. [ Read More ]
10/21/2014
Subscribe here for your FREE Contact
Center Solutions
enewslettter.

Events

Weekly Live Demo
Contact Center Solutions

Register Today!


Weekly Live Demo
CaaS Small Center

Register Today!