CRM vendor Wanted Technologies Corporation, a vendor of online sales and business intelligence focusing on the media industry, has announced the appointment of Martin Auclair to the position of vice president of finance and chief financial officer.
Effective this week, Auclair assumed responsibility in place of outgoing CFO, Philippe Frenière.
"We are delighted to welcome Martin to our leadership team," said Wanted's president and CEO, Scott Burton. "His diverse financial background, particularly in dealing with the challenges faced by small-cap publicly traded organizations, will be a tremendous asset to Wanted Technologies."
Auclair has served dual roles as both director of finance and administration, and as chief financial analyst for venture capital firm Société Innovatech Québec et Chaudière-Appalaches. He has also held the positions of vice president of finance, controller and financial analyst for such high profile public enterprises such as Nstein Technologies Inc. and Cossette Communication Group.
Auclair will direct all aspects of the company's fiscal management and administration.
Earlier this year Wanted announced that it had been selected by McClatchy Interactive as a provider of recruitment sales intelligence for its affiliate newspapers throughout the United States.
The agreement enables select McClatchy newspapers to implement Wanted's suite of products in their classified advertising sales process. Comprised of a full-service product bundle, Wanted will provide customized business leads, Web-based advertiser analytics and online market intelligence for the classified recruitment category.
The McClatchy Company is the third largest newspaper company in the United States, with 31 daily newspapers and approximately 50 non-dailies. McClatchy-owned newspapers include The Miami Herald, The Sacramento Bee, the Fort Worth Star-Telegram, The Kansas City Star, The Charlotte Observer, and The (Raleigh) News & Observer.
In addition, McClatchy has a robust network of Internet assets, including local Web sites in each of its daily newspaper markets, offering users information, comprehensive news, advertising, e-commerce and other services.
Wanted Technologies sells real-time sales and business intelligence products for the staffing and recruitment, real estate, and media classified advertising industries. Using its proprietary data mining, lead generation and CRM (Customer Relationship Management) integrated technologies, Wanted aggregates data from thousands of online job boards, real estate, newspapers and corporate Web sites in real time.
Wanted's sales for the year ended June 30, 2006 were $1,909,295, up 30 percent from $1,467,413 the previous year. The increase in sales was due to the recruitment of new customers such as Gannett, the largest newspaper group in the U.S.
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David Sims is a contributing editor for ContactCenterSolutions. For more articles please visit David Sims' columnist page.
