Contact Center Solutions Featured Article

Tweet Your Way to the Top With @earlybird

July 07, 2010

Twitter has recently released the @earlybird account: A new member of the Twitter community which breaches the playing field for online advertising via social media. With @earlybird, Tweeters can follow the account to gain access to exclusive, time-bound deals offered only through Twitter's selected advertisers.
The lucky advertisers "get to determine the terms of the offer, including availability, amount, and pricing" for the deals offered through @earlybird according to an article by Robin Wauters. @earlybird's first tweet declares, "I get the worm, now you can too. Read here for more: http://bit.ly/b1szLL," which leads to a Twitter page describing all of the aspects of @earlybird available for the Tweeter-consumer.
Twitter promotes the exclusivity factor of the deals offered by the account on its explanation page by sharing the idea that Twitter will "partner with select advertisers and retweet offers that they have crafted only for the Twitter community." To gain access to these sneak peeks, special events, deals, and exclusive packages of course, you must have a Twitter account and follow @earlybird. Or, at least you have to follow someone who follows @earlybird and likes to retweet the unique offers.
The new account will undoubtedly not only generate hefty revenue for the social media giant, but will also serve to consolidate all of the deals offered by businesses already available on Twitter by "surfacing deals through the @earlybird account [that] will help you discover the best of those deals, as well as find and follow accounts that consistently provide exceptional value."
As a Twitter user, you may suggest exclusive deals by replying to @earlybird, but Twitter will remain the primary decision maker when it comes to what offers are available through the account. Suggested in the account's username, the deals will be time-sensitive and "supply-sensitive" as well. Let's hope we don't see too much of this as @earlybird releases incredible offers:


Juliana Kenny is a TMCnet reporter and editor. To read more of her articles, please visit her columnist page.

Edited by Juliana Kenny

Article comments powered by Disqus

Related Contact Center Solutions Articles

Interactive Intelligence's Ninth Consecutive Year of Happy Employees

Interactive Intelligence managed to land in position 14 on Indiana's 2015 Best Places to Work list, taking its slot in the "major companies" category. [ Read More ]
05/27/2015

Golden Gate BPO Solutions Partners with NETCAST BPO Services

When it comes to business process outsourcing (BPO) while many parts of the world are gaining traction as places to locate facilities, India and the Philippines because of their large English-speaking talent pools remain the dominant BPO places to operate. This is particularly true for companies whose majority of customers require support in English. [ Read More ]
05/21/2015

AMC Technology Contact Canvas Integrates Contact Center Apps to Microsoft Dynamics CRM

In recognition of the value-added of CRM integration with contact center capabilities, enterprise and contact center application integration software specialists AMC Technology has announced it has telephony enabled Microsoft CRM 2013 and 2015 through its Contact Canvas platform. The AMC platform allows customers to integrate business apps and communications across the enterprise, from contact center agents to knowledge workers and mobile staff. [ Read More ]
05/21/2015

Lazy Dog Restaurants Partners with RRT On Takeout Management Solution

When it comes to the business world, customer satisfaction is the real currency that keeps a company going. This is true whether talking about a retail or restaurant or a call center. Lazy Dog Restaurant and Bar just announced it is taking the next step in increasing its customer service approach thanks to an agreement with Restaurant Revolution Technologies. The agreement will allow Lazy Dog to implement an innovative takeout order management solution that is going to be supported by the compan… [ Read More ]
05/12/2015

Events

Weekly Live Demo
Contact Center Solutions

Register Today!


Weekly Live Demo
CaaS Small Center

Register Today!