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Interactive Intelligence Announces AcroSoft Acquisition

May 18, 2009

Interactive Intelligence (News - Alert), a global provider of unified IP business communications solutions, is adding to its extensive line of offerings. The company has successfully acquired the privately-held AcroSoft Corp., a provider of insurance content management solutions. 

“We acquired AcroSoft to increase our presence in what is already a strong vertical market for us, currently numbering more than 75 insurance customers, including American Family Insurance, Securian, Western & Southern, and many others,” said Interactive Intelligence founder and CEO, Dr. Donald E. Brown, in a Monday statement.

“This acquisition also lays the groundwork for incorporating additional document management capabilities into our all-in-one communications software suite, and extending that functionality to other vertical industries and horizontal processes.”

In an all-cash transaction, Interactive Intelligence purchased 100 percent of the AcroSoft stock. Although financial terms have not been disclosed, Interactive Intelligence anticipates that the purchase will not have a material impact on its financial condition or results of operations for 2009.

The terms of the agreement dictate that AcroSoft will operate under the Interactive Intelligence brand name. AcroSoft’s current headquarters in Columbia, S.C. will be maintained and Interactive Intelligence plans to hire additional software developers, support technicians, and salespeople in both Indianapolis and Columbia.

The AcroSoft product line is scheduled to be enhanced with regular updates. At the same time, Interactive Intelligence will build a next-generation version with expanded capabilities and integration to its other products. AcroSoft staff will continue to service and support current and new customers, through its partner channels and directly. 

“We believe that we can leverage our large development staff and extensive sales network to build on AcroSoft’s success and grow its base of more than 40 customers in the mid-sized property and casualty, life, and third-party administrator insurance markets,” Brown said.

“We further believe we can use these new document management capabilities to more quickly fulfill our vision of communications-based process automation (CBPA) applied across a wide range of industries.”

In an effort to increase the value of the offerings it delivers to clients, Interactive Intelligence plans to integrate AcroSoft’s document management and workflow applications with its all-in-one IP communications software suite, Customer Interaction Center(CIC), and its upcoming CBPA solution, Interaction Process Automation(IPA).
“We’re excited to offer customers new options designed to increase return on investment by consolidating and enhancing technology for document management, business processes, and enterprise and contact center communications,” Brown said.

This latest acquisition for Interactive Intelligence should effectively extend the value of the company’s offerings to clients, better positioning the company in competitive situations. As a result, not only does Interactive Intelligence expand the breadth and depth of its portfolio, customers of both companies gain the benefit of new capabilities.

Susan J. Campbell is a contributing editor for TMCnet and has also written for eastbiz.com. To read more of Susan’s articles, please visit her columnist page.

Edited by Stefania Viscusi

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