Contact Center Solutions Featured Article

Tow to Go Offers Safety for New Year's Drivers

January 02, 2014

“Happy New Year!” It’s an innocent phrase, shouted and exchanged on the night of December 31. Maybe the night held good food, fun company or a few too many drinks. Maybe after a few too many drinks, someone got behind the wheel. And that’s when “Happy New Year” can turn very sad very quickly. Thankfully, the American Automobile Association (AAA) took to the roads this New Year’s Eve and tried to keep sadness at bay.

AAA’s Tow to Go program came out in full force on New Year’s Eve, though unfortunately only in Florida, Georgia and Tennessee. The service looks to keep intoxicated drivers and their passengers safe and off the road. It began in 1998 as a last-resort option – it does not take appointments or payment, even from non-AAA members, and is a confidential way for those under the influence to get themselves and their cars home safely. Tow to Go is offered on big-time drinking days such as the Super Bowl, St. Patrick’s Day and Independence Day, as well as holidays like Thanksgiving, Christmas and of course New Year’s.

Indeed, New Year’s is Tow to Go’s biggest night, according to senior vice president of automotive services at AAA Gerry Gutowski. As he said in a statement, “We prepare our call center teams and tow truck service providers for weeks in advance, so we can manage the increased call volume that’s typical of this time of year.” There is certainly no better time or reason to have a top-notch, functioning call center in place. If people are taking the steps to be responsible even after a long night, for their own safety and that of others, they deserve a timely, well-prepared response. Having programs strong enough to manage inflated call volume can, in this case, be a matter of life or death.

With the help of programs like Tow to Go and the resources they offer, let’s hope 2014 is a happy new year after all.

Edited by Cassandra Tucker

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