Adyen recently announced that the online and mobile-optimized websites of Lebara across the UK have gone “live” via the Adyen payment platform. Lebara will also use the Adyen payment platform to support its business expansion across Germany, France, Spain and Denmark. Lebara is a mobile virtual network operator (MVNO) serving foreign nationals while Adyen focuses on providing its customers with a fully outsourced payment solution.
In a statement, Roelant Prins, Chief Commercial Officer, Adyen, said, “Lebara provides an essential mobile service to many millions of people across Europe, with a lot more expected to join in the near future. Adyen is delighted to provide Lebara with the proactive payment expertise it needs to support this rapid international growth and we look forward to tailoring our global payment solution to fit all of its payment requirements.”
The Adyen payment platform has been designed as a robust and flexible payment solution which will provide Lebara with support for tasks such as instant credit top-up, purchasing of SIM cards, in addition to providing it with recurring payment functionality. By opting to deploy the Adyen payment platform, Lebara will be able to utilize one of the most robust payment networks in the world. Adyen's payment platform delivers complete flexibility and functionality for supporting any requirement.
Ratheesan Yoganathan, Chairman, Lebara, said, “Lebara delivers low-cost and high quality services that enable our customers to stay connected with their family and friends, abroad and at home. We are pleased to partner with Adyen because it can support us in delivering these specialist payment services for the benefit of our customers.”
Lebara will utilize Adyen’s Hosted Payment Pages which feature fully customizable ‘skins’ which have been designed specifically for its online and mobile-friendly websites. This will allow Lebara’s customers to take advantage of a completely optimized payment process, without having to worry about distracting elements which will be eliminated from the payment page. Furthermore, Adyen’s advanced risk management system will deliver full support to the new payment service to ensure that Lebara can effectively cut down on instances of fraudulent transactions while optimizing the number of genuine transactions it processes.