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Isracard Implements Predictive Virtual Assistant from Personetics

January 09, 2013

Isracard has implemented Personetics Digital Banker, a predictive virtual assistant offering especially for the banking industry. Personetics has revealed customer user data related to the benefits experienced by Isracard customers after implementing Digital Banker for Web-based and mobile channels.


Customers’ financial requirements are foreseen by the smart Personetics Digital Banker. The solution also offers applicable solutions to the customers.

An exclusive and perceptive customer experience across all self-service channels is available by Digital Banker’s interactive technology.

The general service expenses for financial institutions are also decreased with the solution.

In a statement, Dov Kotler, CEO at Isracard said, “We’re very excited to offer Personetics Digital Banker to our customers. It’s helping us deliver a better experience and meet our business objectives. Our customers love it. It was easy to implement and we are seeing a steady increase in customer usage.”

Customers are now in charge of and can be more independent with Digital Banker. A customer will be able to keep a transaction in mind before s/he files an expensive disagreement with the help of a map of the merchant’s location provided by Digital Banker.

In response to customers’ requirements, the powerful predictive engine of Digital Banker aims to solve the problems in an extremely proficient manner.

David Sosna, CEO at Personetics said, “Rightfully, financial institutions have invested heavily in Online and mobile banking as more and more customers move to these channels. Digital Banker provides the next generation of predictive interactivity, improving the customer experience. We build off of the features and services banks already offer, integrating easily into the look and feel of existing apps and providing users a personalized and intuitive way to find what they are looking for. We’re happy to be working with Isracard to offer Digital Banker to their customers.”

Isracard is a major issuer of Mastercard, Visa and American Express cards across the globe, and currently has a minimum of three million customers. The organization chose Digital Banker with an aim to augment up-sell conversion rates for latest offerings and services, decrease service expenses, extend self-service channel acceptance and distinguish itself on quality of customer experience.

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Edited by Braden Becker



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