Contact Center Solutions Featured Article

FTC Accepts Settlements with Companies that Exposed Consumers' Sensitive Personal Information

October 31, 2012

The United States Federal Trade Commission (FTC (News - Alert)) has accepted final settlements with two operations that were charged with illegally exposing sensitive personal information of thousands of consumers.

Utah-based debt collector EPN, Inc. and Georgia auto dealer Franklin Budget Car Sales, Inc. were charged for letting peer-to-peer file-sharing software to be installed on consumers’ corporate computer systems which led to the security breach.

The settlements made by the FTC with EPN and Franklin will bar misrepresentations about the privacy, security, confidentiality and integrity of any personal information collected from consumers. Also, both of the companies were stipulated to establish and maintain comprehensive information security programs.

Peter Bernstein of TMCnet reported recently about the action taken by the U.S. Federal Trade Commission on a tracking software company that deceived consumers and failed to safeguard sensitive data that it collected.

The firm is Boston-based Compete, a supplier of business intelligence based on the collection of personal information with its Web tracking data. It failed to notify customers about how their data would be used and also failed to honor promises it made to protect the data that it collected.

Compete uses tracking software to collect data on the browsing behavior of millions of consumers, then uses the data to generate reports, which it sells to clients who want to improve their website traffic and sales.

The proposed settlement with FTC entails Compete to get consumers’ consent before collecting any data from the Compete software downloaded onto consumers’ computers. Compete has to delete or anonymize the use of the consumer data it has already collected, and also provide directions to consumers for uninstalling its software.

The Federal Trade Commission strives to protect the interests of consumers by preventing fraudulent, deceptive and unfair business practices. FTC also provides relevant information to consumers so that they can spot, stop and avoid being cheated.

“Education is the first line of defense against fraud and deception; it can help you make well-informed decisions before you spend your money,” stated FTC officials.


Edited by Rachel Ramsey

Article comments powered by Disqus

Related Contact Center Solutions Articles

What it Takes to Deliver a Superior Customer Experience

For enterprises large and small around the world for the past several years "Improving the Customer Experience" has become a C-level priority. Some might even say customer experience (CX) has become a preoccupation. The challenge for everyone who is a stakeholder in developing ways to improve CX is in divining the answer to a straightforward but devilish question, "What does it take to deliver a superior customer experience?" [ Read More ]
09/02/2014

Big Data: Changing the Recruitment Process

Big data is having an impact on every aspect of business today, and recruitment is no exception. Many HR managers are increasingly turning to big data to find the right people for the right position. This idea of using big data for recruitment is called people analytics, and has been adopted extensively by many companies, especially those in the call center industry. In fact, call centers have been one of the biggest beneficiaries of people analytics because of its high attrition rates and the d… [ Read More ]
09/02/2014

Mobile UC Benefits From 'Interactive Virtual Queuing' For Efficient Customer Care

A recent study commissioned by Nuance of 1,000 American consumers, confirmed the changing needs and concerns for customer service brought about by smartphones and online self-service applications for information and simple business transactions ("mobile apps"). Eighty-two percent of consumers only contact customer service when they can't resolve their needs online by themselves. [ Read More ]
09/02/2014

How to be the 'Squeaky Wheel' of Customer Service

Sometimes getting customer service can be tougher than anyone might expect. It's easy to think that, particularly these days, businesses will go to just about any lengths to get and keep customers, but when it comes to customer service, that's not always the case. However, there are ways that customers can, at least somewhat, force the issue, and get great customer service out of a company, even when it would seemingly rather not provide that service. Squeaky wheels, after all, get the grease, a… [ Read More ]
09/02/2014
Subscribe here for your FREE Contact
Center Solutions
enewslettter.

Events

Weekly Live Demo
Contact Center Solutions

Register Today!


Weekly Live Demo
CaaS Small Center

Register Today!